CAREERS

INFLUENCER & PR COORDINATOR

ABOUT TJ SWIM:

TJ SWIM is one of Australia’s leading swimwear labels with an extraordinary global following and strong online presence. We have experienced significant, year-on-year growth in just 6 years, solely through our online channels and we are seeking a passionate Influencer & PR Coordinator to join us in our next stage of growth. 

YOUR KEY RESPONSIBILITIES WILL INCLUDE: 

  • Develop and execute influencer strategies for campaign launches and always-on activities
  • Work with the CEO and marketing team to develop and grow our global influencer program
  • Take full ownership on briefing and management of influencer contracts
  • Identify, foster and build long term relationships with key influencers in line with the brand.
  • Brainstorm new, creative approaches to influencer campaigns
  • Close, end-to-end collaborations, from creative briefing to content approval.
  • Develop a holistic method of reporting to analyse performance at a channel, campaign and individual influencer level (ROI, engagement, brand impact, PR value, content usage)
  • Constantly source new talent which aligns with the brand
  • Liaising with the marketing team to create and coordinate influencer strategies that work across different channels
  • Own and report on influencer budget including, managing the budget (paid collaborations, stock, freight, gifting, etc), including ability to negotiate and make effective commercial decisions
  • Collaborate with the product team to ensure our product seeding strategy drives revenue.
  • Collaborate with the social media team on influencer focused campaigns and always-on content strategy
  • Managing comms with PR agencies (AU and US, and other regions where applicable) to foster relationships with Influencer Managers and Celeb Stylists
  • Media pitching for campaign launches and marketing moments
  • Facilitating collaborations and cross-promotional activities with other brands

    TO SUCCEED IN THIS ROLE, YOU WILL NEED TO HAVE:

    • A genuine love for TJ SWIM as a brand
    • Previous experience in a PR or influencer based role
    • Experience in the ecommerce and/or fashion industry
    • Knowledge of global influencer marketing
    • Ideally have a strong influencer relationship network
    • Highly organised and adaptable to the pressure of moving deadlines
    • Highly creative and can think outside the box
    • Passionate about women empowerment, diversity and inclusion in the fashion industry
    • Based in Sydney, NSW

       

      PERKS AND BENEFITS OF WORKING AT TJ SWIM:

      • Supportive & collaborative team environment
      • Long term career progression with a growing company 
      • Exciting events throughout the year
      • Staff discounts 
      • Working within a positive and uplifting environment
      • Easy access to transport (5-minute walk to the nearest train station)

         

        Sound like the job for you? APPLY NOW!

        To apply, please email careers@tjswim.com with your resume & a cover letter outlining your applicable skills and experience for this position.

        Due to the high amount of applications only shortlisted applicants will be contacted.

        Job Location: Kingsgrove, NSW, Australia
        Job Type: Full-time